AND COMMUNITIES ON SOUTH AFRICA
For people, the benefits of digital communication would be that it is convenient, it is quick for the message to be communicated and it is cheap . In South Africa, the postal service is not as efficient as the postal service in the United Kingdom for example, South Africans use mostly email and other social network to communicate with people around the globe.
Around the world there is also risks of using social networks technologies to communicate. e.g you should be very careful as to what to comment and post on your social nertwork because it can be used against you. If someone posts private information online like to say where you are the information could be used against you they can kill you or do something bad to you using the information you post.
For corporates, the benefits of digital communication would be that it is convenient, it is easy for them to communicate simultaneously to a large audience and it is cheap to communicate to its customers. In South Africa, a company such as jet uses its Facebook page to share fashion, its latest deals and special. It also uses its Facebook page to generate ideas and suggestions from its customers in order to make jet a better shopping experience for its valuable customers. For a small business in South Africa such as a hair salon it is working from home because doesn’t have the funds to buy a website, so it uses Facebook to create a page for its business. The page doesn’t cost them anything, it simply provides them with free advertising for their small business. This are benefits of corporates using social technologies.
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